Doodle mascot at a laptop
FOR GOLDENDOODLE, BERNEDOODLE & LABRADOODLE PROGRAMS

Every litter, every family, one place.

Litters, waitlists, deposits, health records, and a private portal for your puppy families. Built for the breeder who's running her whole program out of a spreadsheet and a Google Photos link.

Log in
Founding breeder pricing locked for life. 30-day free trial when we open.

Sound familiar?

“Which family did I already send the week-4 photos to?”

Weekly updates go out by copy-paste. Half the families get the wrong link and the other half text you asking for it.

“Is the Johnson deposit in yet?”

Deposits live in Venmo, the pick order lives in your head, and the waitlist is a Notes app entry from March.

“When do these puppies actually go home?”

You count on your fingers from the whelp date every time someone asks. Then a family asks again.

You didn't get into breeding to do data entry. Neither did we build this to make you.

Litter status card with milestone rail and go-home countdown
01

Litters that run themselves

Enter the whelp date once. The Doodle Breeder counts the weeks, flags pick week, and shows you the go-home countdown on every card. Active litters up top, planned litters with a readiness checklist, and every past litter archived by year.

Spots and Deposits tile row
02

Waitlist and deposits, in order

Every family on the list, every deposit recorded, every pick position visible. When a family drops, the next one moves up and you never have to re-explain the order.

Family portal weekly photos page
03

A portal your families will actually open

Each family gets a private link to their litter. Weekly photos, go-home date, training resources, and announcements land in one place. You post once; every family sees it. No more resending the same album fourteen times.

Family tree canvas
04

Dogs, heats, and lineage

Dams, sires, guardian dogs, and outside studs in one program view. Heat cycle history, breeding calendar, and a family tree that draws itself from the dogs you've entered.

One plan, one price

Founding breeder
$300/ year
30-day free trial. Cancel anytime.

Less than the cost of one puppy's first vet visit. Locked at this rate for as long as you stay subscribed.

  • Unlimited litters, dogs, and families
  • Family portal with weekly photo updates
  • Waitlist, deposits, and pick order
  • Heat cycles, breeding calendar, family tree
  • Email announcements to families
  • Phone-first. Works on the device you already carry in the whelping room.
One plan. No add-ons, no per-litter fees, no "contact sales."

Questions

It's built around how doodle programs work: multi-generation crosses, guardian homes, large waitlists. Other breeds will find it useful, but doodle breeders are who we design for.